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MIMOA Layar is here!
Author: Naomi, Posted: November 10th, 2009
Dear Android and iPhone 3GS users
We are proud to announce the availability of a MIMOA content layer for the fascinating augmented reality application Layar. Download Layar at the Android Market, the App Store or with iTunes right now, select the MIMOA layer and enjoy an «Architecture Enriched Reality».
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Layar is a free application on your mobile phone which shows what is around you by displaying real time digital information on top of reality, through the camera of your mobile phone. It is a new kind of browser for smartphones. The camera view is overlayed by online information of the MIMOA website.
By holding the phone in front of you like a camera, you can see all information of architecture around you. For all points of interest which are displayed on the screen, information about the building is shown at the bottom of the screen. You can see how far away the building is located and where to go. A perfect travel mate!
For this complex functionality the supported devices not only need to have a camera, GPS sensor and internet connectivity, furthermore a compass and an accelerometer are necessary. For this reason only Android driven smartphones and the iPhone 3GS are supported by Layar right now. (Older iPhone models don’t have an integrated compass).
Some of you might be thinking: "and what about the ‘real’ MIMOA iPhone app?"
Well, no news about that yet. We do have this product high on our list, but we’re still searching for a launching sponsor, who will help us with the primary investment to develop the application. Since we do not have the resources to build it right now, we have to find other ways to finance it. We already talked to many parties, but no result yet. So, the request to you is still open: if you know anyone working with a company or brand, that fits this description, and might be interested to sponsor the MIMOA iPhone app, please let us know, and help us get in contact.
The MIMOA Layar is developed by 
in cooperation with .
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What’s Augmented Reality? Wikipedia: “Augmented reality (AR) is a field of computer research which deals with the combination of real-world and computer-generated data (virtual reality), where computer graphics objects are blended into real footage in real time.”
Wow, that’s awesome, you guys did it!
November 10th, 2009 at 11:53 pmWaiting for the bloody iPhone to be able to download your cool app… Will borrow a one tomorrow.
November 11th, 2009 at 2:41 amThat is AWESOME! I totally called it on Twitter!
November 12th, 2009 at 2:59 amany chance you’ll create a Nokia friendly version? My N95 has all the listed requirements and i’m sure the N97 does too…
November 12th, 2009 at 10:02 am@padraic that is not really up to us. We only provided the content to Layar and their business is to create apps. As soon as they release an app for Symbian, which they already announced, you’ll also be able to run the MIMOA layer on your Nokia.
November 12th, 2009 at 12:09 pmIt’s a very impressive facility, but I can’t help but think much more content is needed on the site before it becomes truelly useful. Out of the Netherlands and a couple of major cities there are only a handful of projects in a given area.
November 12th, 2009 at 1:30 pmDoes anyone know how to save Mimoa as a Favorite in the Layar App? I haven’t figure it out yet..
November 17th, 2009 at 3:52 am@ryan if you’re on Layar iPhone app just go to the Featured tab, tap the star in the top right corner, next a star will appear next to all layers, tap the star next to MIMOA and you’ve got it added to your favorites.
November 17th, 2009 at 3:25 pmHi, this layar app is great stuff!
November 17th, 2009 at 7:01 pmHave seen, that there is already another Architecture Guide Layar (with pretty much spots). Is it possible to select your mimoa and the Architecture Guide simultaneous?
The Achitecture Guide Layar is cool but Mimoa is much better in my experience. Just saying! Congratulations on building such a cool app.
February 27th, 2010 at 3:42 pm