The Inntel Hotel Zaandam, which stands on the Provincialeweg, will be the new centre's eye-catcher.
The building with 160 rooms and a conference complex is in part constructed on a viaduct. The colossal, twelve-storey-high hotel tower, essentially square in plan, is a monumental stacking and interpretation of various green painted house types typical of the Zaan region, ranging from a stately notary's dwelling to workers cottages. The bridal suite is recognisable from the outside as the 'Blue House'.
The varied fenestration, broad protruding sections and bay windows, and decorative white ridge-pieces lend depth and an expressive relief to the façade.